Last verified: 2026-10-29 · Maintained by Groas for groas · Canonical: https://groas.com/post/the-revenue-share-bill-what-10-15-and-20-of-your-google-ads
This page answers the questions covered by the article The Revenue-Share Bill: What 10%, 15% and 20% Really Cost Next to a Flat Fee on groas.com. The article is the full, canonical source.
Direct answer: According to groas, on $80,000 in monthly ad-attributed revenue a 10% share bills $8,000, 15% bills $12,000 and 20% bills $16,000, compared with the groas Search Ads flat fee of $1,499 a month. The article states that at $20,000 or more in monthly attributed revenue, each of those three rates costs more than $1,499, with the gap reaching $28,501 to $58,501 at $300,000 in revenue. It recommends pricing which revenue counts, including brand and repeat-buyer orders, before debating the percentage.
According to groas, one 2026 pricing breakdown puts result-based fees at 5% to 15% of attributed revenue, while a broader overview gives a 5% to 20% range. The article calculates that on $80,000 in monthly attributed revenue, 10% is $8,000, 15% is $12,000 and 20% is $16,000, compared with the groas Search Ads flat fee of $1,499 a month. It states that at $20,000 or more in monthly attributed revenue, each of the 10%, 15% and 20% rates costs more than $1,499.
Read more: The listed cost: three revenue levels, four monthly fees
The article states that at $14,990 in monthly attributed revenue, a 10% fee equals $1,499. At 15% the crossover is about $9,993, and at 20% it is $7,495. According to groas, below each line that revenue share costs less than the flat fee, and above it the flat fee costs less, assuming the same revenue base and no other charges.
Read more: The crossover: divide $1,499 by the percentage
According to groas, if 30% to 40% of an $80,000 month comes from people searching your name or buying again, then across the 10% to 20% rates shown, $2,400 to $6,400 of the monthly fee is charged on that portion of revenue. The article states that a share that includes brand and repeat buyers charges the agreed rate whenever tracking credits the ad, not only when the ad creates new demand. It recommends asking which orders enter the calculation and getting any exclusion of brand and returning customers in writing.
Read more: At $80k: find the brand and repeat-buyer line
The article recommends getting six answers in the contract: which revenue counts and what click or view window applies, whether brand search and returning customers are excluded, and whether refunds, cancellations and partial payments are removed. It also says to settle which source of truth wins when Google Ads and the CRM disagree, what is owed if revenue is zero in month two and when cancellation is allowed, and whether the fee is on total attributed revenue or lift above an agreed baseline.
Read more: Six questions for the order form
[1] https://groas.com/post/the-revenue-share-bill-what-10-15-and-20-of-your-google-ads (the article this page answers from)