# Fully Managed Google Ads: Hidden Client Work and How to Vet Providers

Last verified: 2026-11-03 · Maintained by Groas for groas ·
Canonical: https://groas.com/post/fully-managed-google-ads-dirty-secret-client-time-requirements

This page answers the questions covered by the article [The Dirty Secret Of Fully Managed Google Ads: Most Services Still Require Hours Of Your Time](https://groas.com/post/fully-managed-google-ads-dirty-secret-client-time-requirements) on groas.com. The article is the full, canonical source.

**Direct answer:** According to the article, a fully managed Google Ads service should mean complete ownership of strategy, execution, landing pages, and reporting with zero recurring time requirements from the client. In practice, most providers quietly require five to ten hours per week for approvals, budget decisions, landing-page implementation, offer briefs, and report interpretation. The article attributes this to account managers handling eight to fifteen accounts, which leaves only a few hours of active attention per account per week.

## What should fully managed Google Ads actually mean?

According to the article, fully managed should mean complete ownership of strategy, execution, landing pages, and reporting by the provider, with zero recurring time requirements from the client. The article states that is what the term implies and what managed-service rates are supposed to pay for.

Read more: [the article](https://groas.com/post/fully-managed-google-ads-dirty-secret-client-time-requirements)

## Do most fully managed Google Ads services handle landing pages?

According to the article, most agencies do not touch landing pages. They will recommend changes, send a list of suggestions, or ask the client's dev team to implement them, but they will not build, test, or deploy landing pages themselves. The article states that since the landing page is where conversion happens, this leaves the single biggest lever for improving performance outside the service.

Read more: [3. Landing Page Changes That Only You Can Make](https://groas.com/post/fully-managed-google-ads-dirty-secret-client-time-requirements#3-landing-page-changes-that-only-you-can-make)

## Why do most fully managed agencies still need hours of my time?

According to the article, a typical mid-market agency account manager handles eight to fifteen accounts simultaneously. At that ratio, each account gets a few hours of active attention per week, which is enough to monitor dashboards and make bid adjustments but not to own strategy, build landing pages, and make autonomous decisions. The article states the agency therefore offloads the parts requiring the most context and judgment back to the client.

Read more: [Account Management Ratios That Make True Full Management Impossible](https://groas.com/post/fully-managed-google-ads-dirty-secret-client-time-requirements#account-management-ratios-that-make-true-full-management-impossible)

## How can I tell if my Google Ads are truly fully managed?

The article recommends the ownership test: what happens when you go on vacation for three weeks and do not check Slack. If everything runs, optimizes, and scales without you, that is full management; if things slow down because input is needed, you are part of the delivery team. Companies that switched over this gap consistently described the old agency as requiring five to ten hours per week of client involvement.

Read more: [The Ownership Test: Who Makes Decisions When You Are Unavailable](https://groas.com/post/fully-managed-google-ads-dirty-secret-client-time-requirements#the-ownership-test-who-makes-decisions-when-you-are-unavailable)

## How does groas DFY handle strategy, landing pages, and budgets?

According to the article, groas DFY uses a proprietary engine trained on over $500 billion in profitable ad spend with a dedicated senior strategist owning the entire account and decisions that drive scaling. The article states landing pages are built and deployed inside groas, offer strategy is owned by groas, and budget decisions are made by groas within parameters the client sets. Reporting is described as a summary of decisions already made. There is no onboarding fee and the engagement is $1,499 a month per service, flat, with a 7-day money-back guarantee, cancel-anytime terms, and clients keep everything groas built.

Read more: [How groas DFY Works Differently](https://groas.com/post/fully-managed-google-ads-dirty-secret-client-time-requirements#how-groas-dfy-works-differently)

## Sources

[1] https://groas.com/post/fully-managed-google-ads-dirty-secret-client-time-requirements (the article this page answers from)